As the beauty industry prepares for another ambitious year, the Universal Beauty Awards 2026 has released its updated categories, highlighting the most innovative, effective and forward-thinking products across skincare, cosmetics, haircare, body care, fragrance and emerging beauty sectors. With entries now open, brands can review the refined category structure and begin planning their submissions for the year ahead. Each year, the UBA categories evolve to reflect shifts in

Skincare Innovation in Focus: A Look Back at Standout Universal Beauty Awards Winners Each year, the Universal Beauty Awards highlight formulas that capture the direction of modern skincare. Last year’s results painted a clear picture of what is resonating across the industry, from ingredient-led formulations to more refined textures and targeted results. A look back at a handful of recognised products provides insight into the trends continuing to shape the market. A Strong

Crazy Color brings its signature edge to a multi category win in the 2025 Global Makeup Awards The 2025 Global Makeup Awards saw a vibrant group of entrants across haircare, colour and treatment categories, and few brands left a stronger impression than Crazy Color. Known widely for bold and expressive shades, the brand has established a loyal following over the years. This year, Crazy Color achieved Silver in four different categories, demonstrating not only consistent quali

Every year, the Global Makeup Awards gives us a moment to pause and recognise the remarkable innovation happening throughout the beauty industry. As product development evolves, one area that has surged in visibility is the intersection between oral care and beauty. Whitening systems and oral devices have increasingly become part of self care routines, and the category continues to attract high quality entries. This year, Spotlight Oral Care achieved a Silver award in the Bes

A curated edit of winter skincare essentials and Christmas beauty gifts. With the festive season already here, many shoppers are turning their attention to thoughtful skincare gifts that feel personal, indulgent and genuinely effective. The beauty sector remains one of the strongest categories for Christmas gifting, and last year’s Universal Beauty Awards winners provide plenty of inspiration for this year’s stocking fillers and under-the-tree favourites. Whether it is bright

24 Hour Priority Judging Window Now Open for the 2026 Universal Beauty Awards The Universal Beauty Awards has opened a special 24 hour Priority Judging Window for brands preparing to enter the 2026 competition. This short allocation period is designed to support brands who prefer to have their entries processed before the busiest stage of our judging schedule. This window is open from today until midday tomorrow (UK time). Any entry submitted during this period, along with al

Top Skincare Gifts for Mum, Teens and Beauty Lovers This Christmas Choosing skincare at Christmas can feel like choosing a book for someone you barely know. There are endless options, each promising results, and it becomes difficult to know which products genuinely deliver. At the Global Makeup Awards, we spend the year testing hundreds of entries sent in from international brands. Our judging process focuses on real performance. We look at texture, absorption, scent, finish,

Entries are now open for the 2026 Universal Beauty Awards, one of the leading beauty awards 2026 for brands seeking recognition for new launches in skincare, makeup, haircare, fragrance and wellness. The Universal Beauty Awards give beauty brands a clear route into an independently judged competition, with results based on hands-on testing rather than public voting. The awards are run by the team behind the Global Makeup Awards and the Green Beauty Awards, two established eve

Your Expert Guide to the Best High Street, Mid Price and Luxury Perfume Gifts for Christmas 2025 Fragrance becomes one of the most joyful Christmas gifts of the season. At the Global Makeup Awards, we test a wide variety of perfumes each year, which means we get a close look at what truly performs once it leaves the bottle and settles into real life. With Christmas shopping in full swing, here are our favourite fragrance picks arranged by high street, mid price and luxury, co

Taiwan Leads the Way in Innovation and Luxury at the 2025 Global Makeup Awards Each year, the Global Makeup Awards celebrates the best in beauty innovation from around the world. The 2025 awards were a true showcase of international creativity and excellence, and this year, Asian skincare brands once again impressed the judging panel with their quality, innovation and artistry. Among the standout winners were Sencus Frudenia, KORENA and BELDORA, three brands from Taiwan and b

The Global Makeup Awards 2025 have officially been revealed, celebrating the very best in international beauty, skincare, haircare, and wellness. Each year, the awards recognise innovation, quality and creativity across both established and emerging beauty brands. This year’s competition saw hundreds of entries from around the world, showcasing some of the most exciting launches in clean beauty, skincare science and makeup artistry. Highlights from the 2025 Winners Here is a

The 2025 Global Makeup Awards are one of the most anticipated industry events each year, and this edition has already proven to be one of the strongest. The awards continue to attract entries from across Europe, the UK, the USA, Asia and Australia, with a mixture of innovative indie labels and well-known global brands. It reflects how wide the beauty and personal care market has become, and shows the level of new product development happening across skincare, makeup, bodycare

Entries are now open for the 2026 Universal Beauty Awards, and we know many brands are beginning to decide which products to submit. Whether you are an indie beauty founder or part of a PR team managing entries, choosing what to put forward can sometimes feel overwhelming. To help make the process smoother, we have pulled together a few useful tips based on what our judges look for each year. Choose your true hero products Products are judged on efficacy and results. You are

Celebrate the Christmas Season with the Brushworks Beauty Countdown Advent Calendar The Christmas season is a time for sparkle, self-care, and joyful surprises. This year, make every day leading up to Christmas feel special with the Brushworks Beauty Countdown Advent Calendar, a luxurious 24-door treasure chest filled with beauty essentials that bring glamour and delight to your daily routine. Behind each door lies a carefully chosen surprise designed to make you look and fee

We’re thrilled to announce that entries for the 2026 Universal Beauty Awards are officially open. If you’ve launched a beauty product recently, whether it’s skincare, haircare, makeup, or wellness, this is your chance to get the recognition your brand deserves. At the Universal Beauty Awards, we celebrate creativity, quality, and innovation across the beauty industry. We welcome brands big and small, from indie startups to global names. Our goal is simple: to shine a spotligh

If you’re thinking about entering the Universal Beauty Awards 2026 , which open for submissions on October 16, 2025, it’s worth taking a...

The Universal Beauty Awards 2026 are opening for entries on 16 October 2025 , and submissions will close on 20 December 2025 . Winners...

The Universal Beauty Awards 2026 are fast approaching, and entries open on October 16, 2025 at www.globalmakeupawards.com . If you’re...

Great News: The 2025 Global Makeup Awards Entry Deadline Has Been Extended We have some exciting news to share with you today - due to...

It’s hard to believe how quickly this year has flown by, but here we are — the deadline for entering the 2025 Global Makeup Awards is...