Why Enter the Global Makeup Awards? The Premier Choice for UK Beauty Awards and Beyond

If you’re searching for UK beauty awards to enter, the Global Makeup Awards stand out by combining rigorous judging with worldwide reach. We welcome brands of all sizes and origins—from indie startups in London to global giants—and offer a level playing field based on product quality and innovation.

Our independent panel of judges includes professional makeup artists, beauty editors, formulators, and sustainability experts. They carefully evaluate each entry for:

• Product performance and formulation quality

• Creativity and innovation in makeup design

• Ethical and sustainable brand values

• Packaging innovation and consumer appeal

Winning a Global Makeup Award not only enhances your brand’s reputation in the UK but also signals credibility and leadership on the global stage.

Celebrated Past Winners: Leaders in Makeup Innovation

Over the years, the Global Makeup Awards have recognized an impressive range of brands that continue to influence and inspire the beauty industry. Past winners include:

• L’Oréal Professionnel: Renowned for their professional-grade makeup products trusted by artists worldwide, L’Oréal Professionnel consistently sets industry standards in innovation and quality.

• Revolution Beauty: A pioneer in inclusive and affordable makeup, Revolution Beauty has won acclaim for its commitment to diversity and cruelty-free products.

• MUA Cosmetics: Known for delivering high-quality, budget-friendly products, MUA Cosmetics has become a favorite among beauty enthusiasts seeking accessible glamour.

• Missguided Beauty: This bold and youthful brand has impressed judges with trend-forward products that resonate with a new generation of consumers.

• Kiko Milano: Celebrated for their creative collections and affordable luxury, Kiko Milano offers innovative makeup solutions beloved across Europe and beyond.

Each of these winners demonstrates the spirit of the Global Makeup Awards: innovation, authenticity, and a commitment to meeting the evolving needs of makeup lovers worldwide.

How to Prepare for Entry

If you’re planning to enter UK beauty awards or other international competitions, now is the perfect time to prepare your submission for the Global Makeup Awards.

We will soon share detailed entry categories and submission guidelines, but generally, we accept makeup products launched within the last two years. Whether you have a groundbreaking new foundation, a revolutionary lipstick formula, or a sustainable packaging innovation, we want to hear from you.

What Makes the Global Makeup Awards Unique?

• Global Reach with a UK Focus: While proudly international, the Global Makeup Awards are highly respected within the UK market, making them an ideal platform for British brands seeking recognition both at home and abroad.

• Judged by Experts: Our confidential judging panel brings deep industry knowledge and unbiased evaluation, ensuring your product is reviewed fairly.

• No Pay-to-Play: We believe in rewarding merit, not marketing budgets. Your product’s quality and innovation are what matter most.

• Recognition and Exposure: Winners receive a prestigious badge for marketing, a feature in our online magazine, and the option to receive a stylish winners trophy.

Join a Growing Community of Innovators and Creators

Entering the Global Makeup Awards means more than just competing—it’s about joining a community committed to raising standards and celebrating creativity in makeup.

Whether you’re a UK brand searching for beauty awards to enter or an international company eager to showcase your work on a respected platform, this is your opportunity to gain valuable exposure and industry recognition.

Stay Updated

The Global Makeup Awards open for entries this September. Follow us on Instagram @globalmakeupawards and subscribe to our newsletter at globalmakeupawards.com for the latest news, category announcements, and entry deadlines.

Prepare to make your mark in the makeup world this year—and join a legacy of brands that have set new benchmarks for excellence and innovation.