Celebrating 2024 Global Makeup Awards Winners – And What’s Next for 2025

The 2024 Global Makeup Awards once again celebrated innovation, creativity, and quality in the world of skincare and makeup. With hundreds of entries from across the globe, this year’s winners impressed our judges with cutting-edge formulations, standout packaging, and proven results.

As we look ahead to the 2025 Global Makeup Awards, with entries open now , itis the perfect time to spotlight some of the brands and products that shone the brightest in 2024.

Nu Skin Takes Gold for Best Face Mask

Nu Skin won Gold in the Best Face Mask category with their Epoch Marine Mud Mask. This cult-favourite uses marine mud and minerals to deeply cleanse, detoxify, and refresh the skin. The formula helps improve skin texture and clarity, earning high praise from consumers worldwide. It’s a perfect example of science and nature working in harmony—something we love to see in winning skincare.

Dr. Organic’s Success in Natural Skincare

Dr. Organic continued its strong track record with a Highly Commended win in the Best Brightening Serum category for their Vitamin C Face Serum. Known for harnessing natural and organic ingredients, the brand also performed well in cleanser and moisturiser categories. Their emphasis on ethical sourcing, transparency, and affordability makes them a reliable choice for consumers seeking clean beauty without compromise.

Loelle’s Botanical Excellence Recognised

Swedish brand Loelle earned Silver in the Best Toner category for their Rose Water. Loved for its gentle, hydrating qualities, this toner is made from pure rose petals and distilled without additives—ideal for sensitive and dry skin types. Loelle’s focus on organic, fair-trade ingredients stood out in a highly competitive category.

Simon Ourian M.D. Wins Gold for Best Serum with Hyaluronic Acid

Renowned dermatologist Simon Ourian M.D. was awarded Gold for his Hyaluronic Acid Filler Serum in the Best Serum with Hyaluronic Acid category. This advanced formulation uses professional-grade ingredients to plump, smooth, and hydrate the skin, restoring balance and radiance. The brand’s fusion of clinical science and consumer accessibility captured the spirit of innovation that defines the Global Makeup Awards.

Why the Global Makeup Awards Matter

With over 750 entries annually, the Global Makeup Awards celebrate more than just great packaging or marketing — they recognise products that truly deliver. Our rigorous judging process ensures that winners are chosen based on performance, effectiveness, and user experience. With categories spanning skincare, makeup, haircare, and body care, the awards showcase the very best in global beauty.

Winning an award offers brands increased visibility, industry credibility, and an excellent marketing tool to connect with consumers who trust our seal of approval.

Get Ready: Entries Open September 2025

Think your product has what it takes to join this list of beauty leaders? Entries for the 2025 Global Makeup Awardsopen in September 2025. Whether you're an established international brand or a rising indie star, this is your opportunity to gain recognition in one of the industry’s fastest-growing and most respected awards.

The 2024 winners — from Nu Skin’s purifying mask to Loelle’s pure rose toner — prove that innovation, efficacy, and ingredient integrity are what consumers want. As we gear up for another exciting year, we invite brands to showcase their best.

Are you ready to be a 2025 winner?

Visit www.globalmakeupawards.com for entry details and updates.