Now Open: Entries for the 2025 Global Makeup Awards

editor3343
Jul 14
2 min read

Entries are now open for the 2025 Global Makeup Awards, and we’re excited to start discovering this year’s most impressive beauty products.

If your brand has created a standout product in makeup, skincare, haircare or body care, we want to hear from you. Whether you’re an indie label or an established global name, the awards are open to all brands, from every country. There are no restrictions on launch dates. Products don’t need to be new this year — we accept hero products that have stood the test of time as well as innovative new launches.

The Global Makeup Awards is now in its seventh year and has grown into a trusted, international awards platform for beauty brands who want to be judged fairly and reach a wider audience. Our readers and followers value results and honesty over hype and excessive packaging. We’re proud to judge each product based on how well it performs, not on branding or marketing spend.

What Makes the Global Makeup Awards Different?

Many beauty awards limit entry to products launched in a specific year or only accept brands based in one region. We do things differently. The Global Makeup Awards is open to any beauty brand, anywhere in the world, and there are no restrictions on when your product was launched. If it’s available now and you believe it deserves recognition, we’re ready to test it.

We also keep things simple. No lengthy submission forms, no time-consuming marketing blurbs. We focus on the product and how well it works for our judging panel. That’s it.

Key Details

Entries are open now
Deadline to enter is 30 September 2025
Winners will be announced in November 2025

To enter, all you need to do is fill in the quick online form and send us your product. Full details are on our website:www.globalmakeupawards.com/enterbeautyawards

Why Brands Choose Us

Our awards have been featured in the press, and winners proudly use our award badges across websites, packaging and retail displays. Many entrants tell us they prefer our straightforward judging process and fast results. With no need to submit long case studies or reports, smaller brands have just as much opportunity to shine as larger companies.

If you’ve entered awards like the Pure Beauty Awards or the Beauty Shortlist, you’ll find the Global Makeup Awards is a more inclusive, faster-moving alternative. We're here to support both innovation and consistency — whether your product is new to the market or already a customer favourite.