Global Makeup Awards looks at Lush's new flagship Liverpool store
Bath bomb beauty bananza Lush has opened its biggest doors yet. After last year's marketing scandal of their 'anti spy cops campaign' the brand has recovered well. They have looked at revolutionising beauty spaces to create a whole experience when entering their new flagship store.
Lush have just opened their flagship store in Liverpool. It is truly huge at a massive 1380sq metres, not only is it on three floors (one of which is entirely dedicated to its own in-house spa) but it is also manned by 167 staff members.
Playing to their strengths, which is environment first, this is even replicated in their coffee bar. With plant based milks only, Lush is hot on the veganism trend as their coffee and their beauty products are of course against cruelty to animals. Their coffee is 100% vegan and their cafe is also against single use plastic. Furthermore, all their products are completely sourced in the UK to cut down their carbon footprint - so be sure to bring along your reusable flask the next time you pop to Liverpool!
Their flagship Lush store also comes complete with its own hair salon 'Lush HairLab'. This is their first hair salon and comes stocked with 50 unique hair products from Lush. Moving away from the toxicity of hair dye - this lush salon offers Henna alternatives as well as of course hair cuts, treatments and blowouts. Who knows, maybe lush will enter one of their new makeup, beauty or haircare products in the Global Makeup Awards this year as we look at all the latest products launches from the last year from the beauty industry. Our beauty and makeup awards would be delighted to have a to luxury beauty brand apply and nominate their products ready for review by our team of professional judges for review.
Physically, the open plan store is stunning - with products laid out in a way that you will want to snap it for your instagram, but also because of the floral arrangements throughout the store. In fact, it even houses its own in house florists so you can buy some plants to take home with you. Just like the coffee, all the plants are sourced from the UK. Offering seasonal bouquets, it makes for a unique purchase at the new Lush store.
Lastly, with a whole floors dedicated to a spa this is something to definitely enjoy. It is the 8th of Lush's Spas, but this one is even designed to host parties! Or else, book your self in for a relaxing massage to take the edge off shopping.
Pro Filt'r Concealer in 50 shades by Rihanna
There's been all sorts of incredible new launches in the beauty world this 2019 already. From Guerlain's stunning new foundation, to Kylie about to drop a new lash line. Also words out that Urban Decay is dropping two huge makeup bombs this month... but you'll hear about them in another post.
Other huge news is that global superstar, and new girl to the makeup block Rihanna is launching a n absolutely mammoth amount of concealers in an astonishing 50 shades! Imagine it! Some companies just do two - light and dark. 50 should cover every skin tone. The new range of concealers called Pro Filt’r Concealer is to match the 50 shades of Pro Filt'r foundations (which themselves will be expanding by another 10 colours later this year).
Packaged in a clear plastic bottle you can see the shades instantly. So simple, yet so handy rather than opening 50 opaque bottles to find your shade. With regards to consistency, they say about the Pro Filt'r concealer that its formula is “creamy, creaseproof, longwear”.
This concealer is supposed to be particularly good for dark circles - and what we love here at the Global Makeup Awards is that you can choose the right shade exactly for the area of your face. You can go for a brightening concealer for under eye, and a more true to skin tone shade for covering blemishes for example.
This concealer is not hugely available as with all the high end makeup brands. Though you can get your hands on it from online, or if you're in the UK from Harvey Nichols or outside for the lucky ones who have access to Sephora you can find it there.
With an RRP of £19 it's under £20 so won't totally break the bank, but is a nice little splurge for a concealer. To buy online in the UK the Harvey Nichol's site is probably a good place to start perusing the shades.
Thank you Rihanna - we finally feel someone is listening to our makeup needs by providing us with makeup that will actually suit each individual persons skin tone!
Ok ok, none of us can resist a bit of beauty scandal! Especially there team here at the Global Makeup Awards!
If you hadn't heard, Kylie was put in a bit of an awkward situation when her BFF Jordyn is said to have made out with Kylie's sister Khloe. Although Kylie hasn't publicly addressed this news about her best friend, who also lives at her house, there have been some signs that there is tension in the midst.
Jordyn Wood had collaborated in the past with Kylie on a lip kit with a line called 'Jordy'. The makeup mogul is known for making most of her close to a billion dollar fortune from her makeup line Kylie Cosmetics. So it doesn't look like the wisest of moves for Jordyn to not only go against her best friend, but also to jeopardise her relationship with Kylie Cosmetics and her joint line. Indeed, in a seemingly rebellious move, the Jordyn lip kit line price has been slashed by half price. Excellent news for those new to the cosmetics line and who are interested in trying out the line for a discount, or for Kylie fanatics who want to grow their collection at a fraction of the cost. It doesn't seem to be a remainder from the products which were part of January sales, as most of the other products on the website are now back to full price.
The lip kit, Jordy, unfortunately seems to be sold out. It is not known yet if this range will be re-stocked or not. It could also have been a master marketing move to take advantage of the scandal! The makeup in the Jordy line was in raspberry red, including both a liquid lipstick and a matching lip liner. We think they would be great for the category of best lip liner in the Global Makeup Awards, so lets see if they are entered in next years awards!
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