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Hi again everyone,
Please don’t forget to enter the 2021 Scandinavian Global Makeup Awards - Entries close on 25 November.
In today’s post I would like to take a look back at ChitoCare Beauty, an Icelandic beauty brand from the 2020 Scandinavian Global Beauty Awards. Iceland is not the biggest country in the world yet it is teeming with high-quality beauty brands. Those guys at ChitoCare Beauty really know what they’re doing!
They won the category of: BEST FACE MASK GOLD WINNER with ChitoCare Beauty's fantastic Serum Mask. This serum mask is 100% biodegradable so it is responsible for the environment too. In fact, when using this mask while in the bath, you can leave it to dissolve into the bath water to hydrate the skin on your body as well.
For over 20 years they have been using a state of the art ingredients for their products: chitin and chitosan (sourced from the shell of North Atlantic Coldwater Shrimps) manufactured in Siglufjordur Iceland. Using modern and sophisticated technology, they source natural products all year round. The serum mask also contains Hyaluronic Acid which leaves the skin feeling moisturised and hydrated.
Much like their compatriots, ChitoCare Beauty are heavily focussed on creating natural beauty products in an environmentally-friendly and sustainable fashion. They closely follow Icelandic governmental regulations around ocean sustainability, always taking the health of the planet and the lives of future generations into consideration.
So, as we have seen, in addition to being one of the most beautiful and magical places in the world, Iceland is also disproportionately important to the world of skincare and natural beauty. There is a common thread that runs through their brands which is an apparent love for their country, a passion for high-quality products and a genuine, authentic consideration of the environment. They very much seem to have a long-term view when it comes to business and don’t like to take short-cuts or cheaper/easier alternatives for their ingredients.
So, that brings us to the end of today’s blog! Thanks so much for joining me once again.
As ever, ciao for now!
Let’s say goodbye to. 2020 and look forward to 2021.
It’s not been all bad news. Coronavirus has seen such a lot of bad and sad news but the one positive aspect of it has been the world having to focus on where we have been going wrong and what we, as curators of the world, can do to endeavour to secure a much healthier life for our children and their descendants.
Let’s admit that some of us have had our eyes opened to what’s been going on around us. We know we have got to be much more proactive in positivity towards the planet. Some countries have always been much more aware of their environments and how to respect nature.
So keeping positive thoughts in mind the team have been really impressed by the Icelandic entrants to the Scandinavian Global Makeup Awards. Taking a pride of place on the winners shelf is Taramar. Their mantra is Working with Nature, not Against It. Founders of the company are two professors from the university of Iceland. One from the Faculty of life and Environmental Sciences and the other from the Faculty of Food Science and Nutrition. This is a company that does not mass produce their products at the expense of the environment and their workers. This is the Marine Superfood for the skin, based on compounds that are isolated from seaweed and kelp in an extract named Arctic Complex.
Their research has shown that the bioactives from the seaweed promote anti-inflammation and anti-oxidants. Taramar contain no toxins or hormone disrupters. The company also promise they only use food grade ingredients in their formula. The end result on a time scale level is only achieved by using extractions that in some case can take months to achieve. This reflects their increasing interest in slow cosmetic methodology. No quick fix here and we appreciate the way the company don’t promise immediate overnight results. The best things in life are worth waiting for!
Now to the nitty gritty! What did our judges think. Well, it was everything they could have wished for. From the classy packaging which is dark colours to protect the natural ingredients from being damaged by sunlight to the results the products actually achieve. We loved the wonderful tightness of Taramar The Serum and the cooling relaxing effect of Taramar The Eye treatment. Definitely a brand to look out for.
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