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American Beauty Awards 2021
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We announced the winners to the USA Global Makeup Awards and as ever we were astounded by the entries from so many American Beauty brands who entered this years American Beauty Awards. All winners are promoted in our beauty magazine Global Makeup Magazine, and you can read each edition for free by clicking the above image.
Looking at the full scope of 'Made in USA' beauty brands, this season's magazine looks at America's best beauty brands. We also look in detail at what 'Made in USA' really means.
We had entries for skincare, beauty, hair care, body care and of course makeup. A range of incredible brands entered who we will be looking at in more detail over the next month from our blogger Daniel who reviews the brands who enter our beauty awards each year. As editor though, I really found the Best Shampoo / Conditioner entries really fun this year and loved all three of the following:
BEST SHAMPOO / CONDITIONER GOLD WINNER
Gold Dream Shampoo
BEST SHAMPOO / CONDITIONER SILVER WINNER
Graydon - Matcha mint hair smoothie (conditioner and detangler)
BEST SHAMPOO / CONDITIONER BRONZE WINNER -
Farmhouse fresh Rainbow Road® Body Wash
You can read the full list of winners from the USA Global Makeup Awards on our winners page here. Certain beauty trends we saw this year was the use of Hyaluronic Acid to keep skin hydrated. There was also a push towards green beauty, natural products and vegan, which seems to be a trend which is increasing year after year. Indeed, we have a whole green and clean awards dedicated to brands like this called the Global Green Beauty Awards which will be opening in March 2022 for our third edition.
Makeup is also a big innovation in the USA. In fact, Kylie Cosmetics which is made in the USA has become the global makeup leader. We had some fabulous entries for our makeup categories. Some notable Gold Winners from our American beauty awards are the following:
BEST MASCARA GOLD WINNER -
BEST PRIMER GOLD WINNER -
Silk Canvas Protecting Primer
BEST BRONZER GOLD WINNER
Stila Caribbean Dream Bronzer Duo
It's the final countdown! Entries for the UK 2021 Global Makeup Awards close in 5 days, on 15th March 2021.
It has been a whopping 3 months since the awards opened on the 1st January 2021. Trying to organise so many amazing entries alongside Brexit and the Global Pandemic have made this year's awards one to remember. There have been a fair share of logistical difficulties with couriers the last few months, but not a challenge we can't handle! We have seen an astonishing number of entries, and the bell hasn't chimed yet - we still have a huge 5 more days to see the entries pour in.
There have been so many new brands back this year, after multiple years and awards of entry. We adore seeing so much brand loyalty, and we recognise and appreciate all the brands who come back year after year to our beauty awards. We also have seen a huge number of new beauty brands! As our UK 2021 Global Makeup Awards celebrates the best in new launches, it is great to see lots of start-ups showcasing their new beauty products. With categories not just in makeup, but also in skincare, hair care, body care and hygiene, we are seeing a record number of entries. There is still time to enter though, with 5 days to get your entry in.
There is nothing like a last minute entry and we look forward to seeing the final push this weekend! In fact, we are dying to see what the last minute entries are! The global pandemic has changed consumer habits, and we are seeing a bigger focus on health and wellbeing, skincare, hair care and anything which is DIY at home beauty!
As soon as the UK 2021 Global Makeup Awards close, we are delighted to announce, that for its second year the 2021 Global Green Beauty Awards will launch straight after! This is for greener and cleaner brands with no launch date restrictions. In fact we look forward to telling you about these green beauty awards in the upcoming blogs. Many brands want to showcase their ethical ethos and we are so proud to have an award which recognises this shift towards being more eco-conscious and responsible.
We look forward to announcing the winners in Global Makeup Magazine at the end of April.
Speak soon beauty lovers!
The GMA team x
Editor's Makeup Newsflash
Bitesize news on the latest and great updates from the Beauty and Makeup Industry for the Global Makeup Awards and the Global Green Beauty Awards
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