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I’m just back from my trip to the UK and already suffering in the Italian heat! The good news is that last night I bought some mosquito screens for my windows so I can sleep with some fresh air and not wake up covered in bites! The weather was very pleasant in the UK and I slept really well! I’ve just heard that they are having another heat wave but I couldn’t have been happier with how the trip went! I had a great time in London. Not only was it wonderful to see my family and my GMA friends but I managed to sneak in a couple of concerts too and even a musical in the West End!
Anyway! Today I would like to tell you a little more about some of my favourite winners from the 2022 USA Global Makeup Awards.
First of all we have Juice Beauty who went home with the Gold Award for Best Primer
With their Illuminating Primer. Let’s take a deeper look into Juice Beauty’s beginnings and goals!
Juice Beauty was founded by serial entrepreneur Karen Behnke who, after falling pregnant and taking extra care about the ingredients in the wellness and skincare products she was buying, wanted to make sure she used only organic products that couldn’t potentially damage her or her baby. She has been passionate about environmentalism since she was a teenager in Michigan and her lifelong passion for wellness stems from this period when she battled a rare blood disorder.
With Juice Beauty, Karen wanted to create the kind of product which she had been desperately searching for herself! Her goal was to create luxurious and organic products which worked better than their conventional counterparts which were almost always filled with chemicals. In 2005 she started the company and spent 5 years working with top scientists to solve complex formulation challenges. Her products have been thoroughly tested and she can take great pride in achieving and surpassing the high standards she set for Juice Beauty!
Another of my favourite winners from the USA Global Makeup Awards is NeoNaturelle who won Best Serum for their C-Major Vitamin C Serum 23%.
Neonaturelle are committed to honouring their principles and lay them out clearly. The first is that they care a great deal about their customers and also the world which we share. They have made the decision to only use recyclable packaging, to avoid plastic and encourage customers to reuse the glass jars that their serum comes in. They are also dedicated to continuous innovation and treat each new formula with care and respect while ensuring that they are safe and effective. Neonaturelle are based in Richmond, British Columbia and have a wonderful blog which goes into great depth regarding information on organic ingredients and advice for vegans who are concerned about ethical options and ingredients to avoid!
Thanks again for joining me while I took a look at the background behind these worthy winners. I hope you’ve enjoyed learning about them as much as I have!
I’ll be back soon!
Ciao for now!
In the last few blogs I have really enjoyed getting deeper into the stories behind some of our previous winners from the last USA Global Makeup Awards and Asia Global Makeup Awards. It’s so fascinating to discover the back stories behind the companies which were judged winners on the basis of their products. I don’t think it can be a coincidence that brands who really have an amazing backstory and clear raison d’etre end up creating award-winning products. So often, I read about someone who, unable to find a suitable skin product either for themselves or a loved one, takes the step of creating their own solution and starting a business that aligns with their own personal values and ethics.
The next USA Global Makeup Awards will be held soon! Entries are now open so why not enter this amazing American Beauty Awards!
Entries close on August 1st, product samples are required by August 15th 2021
Here is a reminder of the categories -
For products launched after January 2018
Best night cream
Best eye cream
Best face mask
Best anti-aging product
Hair & Body Care categories
For products launched after January 2018
Best shampoo or conditioner
Best bath / shower product
Best hair masque
Best body product
Best fake tan
Best hair removal product
Best feminine wellness product
Best hand sanitiser
(any launch date permitted)
Best design & packaging
Best beauty tool
Best natural product
Best Innovative beauty Product
Best USA beauty brand
Best Vegan beauty brand
Best Organic beauty brand
Best luxury skincare brand
For products launched after January 2018
Best eye product
Best lip product
Best lip balm
Best makeup tool
In other relevant news to anyone interested in American Beauty Awards, Cosmoprof Las Vegas will be holding their 2021 edition this August. These guys are the leading B2B trade show in the Americas and the event will be a fantastic opportunity for meeting other like-minded folk as well as potentially striking up new partnerships and making new friends!
The 2019 event attracted more than 40,000 attendees as well as 1,435 exhibitors from 43 different countries. This is a truly exciting event which gives us the chance to see brand new products and the latest industry innovations while discovering new possibilities for distribution, packaging and manufacture.
In other news, I’d like to remind you that the 2021 Global Green Beauty Awards will be announced on the 15th July - including with an online magazine. Last year’s awards were so exciting and we cannot wait to do it all again. Green Beauty is really close to our hearts and there is so much important work being done out there that it really has to be recognised!
So, there were a lot of different things squeezed into this blog, it’s going to be a busy summer for us all!
Thank you once again for reading and check back soon!
Ciao a tutti!
There is just one month left to enter the 2020 USA Global Makeup Awards.
This is our inaugural launch for the USA and we know it is going to be just as big as the UK Global Makeup Awards was.
It made sense to expand our awards to different regions across the globe, There are so many brands out there, and for America all the more so, there are so many great MADE IN THE USA brands! So it is time to celebrate them.
Beauty Awards in the USA
Beauty Awards are a big thing in the UK. In fact there are a tonne of them. We love to celebrate the best of the best new launches and consumers are always looking to find what is the hottest on trend beauty product on the market right now. But when you look to the USA, things have gone a bit quieter on the beauty awards and makeup awards front? There are the odd awards by magazines but not many awards that we can see which are independently judged and adjudicated by a team of beauty experts. For two countries with not only a shared language, but also a shared love of beauty products this seems to not align correctly. So we are delighted that the Global Makeup Awards has branched out and created an awards, just for America.
Products need to be available to purchase in America either by post or in shop in order to enter these awards. American beauty products are a huge thing. In fact - even Cosmo did an article for UK residents on what beauty products to buy in America if they are visiting there as not all are available to buy in the UK, making some products a bit like cult classics....especially when shopping in the famous ULTA and Sephora. I mean, some people even pack an extra suitcase when travelling to the USA just for beauty buys... oh and some Hershey's chocolate. In fact, in America, these are called the MVP Beauty Players - or in other words, the Most Valuable Player beauty brands.
Did you know Glossier (it's only been around since 2014 can you believe it!?) Drunk Elephant and CoverGirl were all American beauty brands? That's right. Some more hot American beauty brands out there right now and perhaps a little lesser known in the UK are BeautyCounter's tinted moisturizer, and RMS beauty un-coverup.
We've all heard of Kylie cosmetics here in the UK and we are hoping they will be entering the 2020 USA Global Makeup Awards. We'd love to try their Stormi palette with its unique periwinkle shade and beautiful butterfly packaging. Let's see how it rates against the other big palette players like Urban Decay's Naked palette. The Kylie Cosmetics brand was made famous by the Kylie Lip Kit - which sold both a lippie and a pencil for $36.
There is also Milk Makeup out there, which is an American brand from New York. They don't currently ship internationally which means it's time to book a flight and a suitcase if you want to get your hands on their Matcha stick cleanser.
Our 2020 USA Global Makeup Awards close in just one month. That's not much time to get entries in and we can't wait to see which hot hot hot products will be entering this year. We are of course looking for the best of new launches and are so excited to see who the winners will be in this year's American beauty awards.
Anywho, we will be announcing the winners for the USA Global Makeup Awards on 10th September - so keep an eye out - it's going to be one to watch if you want to keep up to date on the hottest beauty trends on the other side of the pond
The Global Makeup Awards team xx
Danny's updates on the beauty awards
Read more about the great brands who win the Global Makeup Awards and Global Green Beauty Awards. Mostly written by Dan in Lake Garda, Italy!
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