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It's Dominique, the editor for the Global Makeup Awards. Now in our fourth year, it was exciting to expand the regions for the Global Makeup Awards yet again. After four successful years for UK, Scandinavia and USA, we had many requests for ASIA and Australia and New Zealand to expand our beauty awards to those regions.
So, in 2021 the ASIA 2021 Global Makeup Awards was born. This is for all ASIAN markets as well as Australia and New Zealand. Just like our other regional Global Makeup Awards, this awards celebrates the best of the best of new launches in those markets.
We have seen a huge amount of entries for this year's new beauty awards for ASIA, seeing entries from Taiwan, Singapore, South Korea, New Zealand and Australia. It has really been an incredible year for entries, for this new geographical market. Furthermore, this is made all the more impressive given the Global crisis due to the coronavirus pandemic, mixed into this, the difficulties that Brexit has produced.
We are delighted to have seen so many new brands enter from those regions and will be delighted to announce the winners in a dedicated magazine on the 20th May. These ASIAN beauty awards are so important as it gives a chance for brands to celebrate their worth within the beauty industry compared to other brands in a similar geographical location. The awards are judged by our panel of 6 beauty specialists and as always, the best products win - ie those with real results where efficacy is key.
There have been some huge players entering this year's awards - but we don't want to spoil the surprise yet! In May, all the answers will be revealed and you can learn the best of not just K-Beauty, but so much more! If you are an Asian or Australian beauty brand looking to nominate your beauty products in this year's awards there is still time to enter. Entries close for our 2021 ASIAN beauty awards on the 15th April, so there's still over a week left!
Remember, to enter the product must be newly launched (after January 2018) as we are looking for the hottest new ASIAN beauty trends. We have a number of beauty categories which you can see here.
To all those who have already entered, we wish you the best of luck! All winners will receive an entry in our online beauty magazine which showcases the ASIAN Global Makeup Award Winners, a listing on our website with a backlink, and gold winners will receive an image too. You can also request a printed certificate.
We look forward to seeing any last minute entries, and wish you the best of luck in the 2021 ASIA Global Makeup Awards.
Editor's Makeup Newsflash
Bitesize news on the latest and great updates from the Beauty and Makeup Industry for the Global Makeup Awards and the Global Green Beauty Awards
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